Hands down, email marketing is the most effective way to build relationships and make more sales. If you are still depending on other ways to make money, you should think again and seriously start building an email list for your online businesses.
Money is in the list as they say. Money is in the value you provide to your email list. The money you make from your email list is directly proportional to the value you provide to them.
So how to build a big email list even if you are a new blogger? Here are few unconventional ways to build a huge email list without selling your sou.
How to get more email subscribers?
Offer something for free
People want a reason to subscribing to your blog or website. If you don’t have something to offer to collect their emails, it becomes very hard to build a list.
If you want to quickly grow your list, offer your visitors a bribe. There are so many bribes you can offer to your subscribers,
And the list can go on and on and on.
But make sure you are offering something for free that is worth paying. Most bloggers create crappy freebies to build their email lists. What happens when you do the same? Simply no one cares. And you will often see high unsubscription rates.
So make sure you are focusing on creating something so awesome that your audience can’t refuse to subscribe to your lists.
Make your blog design appealing
The #1 thing in a profitable blog is the design. You should not only focus on making it unique, but you should also focus on making it easy to read and navigate. Simple is sexy in web design.
Declutter your blog design and make it load faster. Most online people are lazy and they don’t stay on your site if it takes ages to load. Loading time matters a lot.
Here are few ways to make your blog site loading time faster.
- Use less plugins (80% of your site loading time depends on the plugins that you use, so make sure to use essential plugins, not everything under the sun)
- Use a better host (cheap or free hosting services don’t provide much band width and they often uses bad servers that will kill your blog’s loading time. I recommend HostGator and Bluehost)
- Optimize all the images (I suggest you to optimize images even before you use or you can use WPSmush it plugin to optimize all the images on your blog posts)
- Don’t play with CSS unless you are a pro (most of the times you end up making bad changes on your CSS files that causes your loading times)
Get more exposure
The traffic you get is directly proportional to the subscribers. The more traffic you get the better. There are many ways to get more exposure to your sites. You can optimize your blog posts or landing pages for the search engines or you can use Facebook ads or other ads to get more clicks.
Use social media sites to your advantage. One of the best ways to get more online reach within less time is to use social media sites like Facebook, twitter etc. They can drive you immense traffic if you are doing it right. Connect with the influencers in your niche and ask them to promote your stuff. Even a mention from one influencer can triple your email subscription rates for that day. It’s all about branding in social media promotion. But before asking make sure to have good rapport with them. No one promotes your stuff just because you are asking them to do.
Write guest posts on top blogs. Guest blogging is the most effective ways to get prospects buy your stuff. If you frequently post great posts on other blogs, you will build a great tribe around your blogs in no time. Instead of linking back to your home pages from your guest post profiles, link to landing pages where you can easily acquire more email subscribers.
Put your email optin forms in top 5 places
Above the fold: Feature box or above the fold is the most effective way to get more email subscribers. When someone visits your blog, they will see a huge box on the header, if your offer is too impressive, they can’t ignore it! So consider placing your email optin forms in the feature box to collect more leads.
After each and every article: If people read your blog posts all through the end of the posts, chances are they are interested in what you have to say. So when you place optin forms at the end of your blog posts, they will be curious to check out your offer.
At the footer of your site: There are people who always scroll down when they land on any site. If you are showing optin forms in your website footer, you are making it easy for them see your offer. If they see value in it, they will definitely subscribe to your list no matter what.
Top of your blog sidebar: Your top of the sidebar is one of the most visited places and if you use it right, you can get more visitors to get into your email list.
Using hello bar or notification bar: Hello bar is worth using if you are trying to boost your email subscribers quickly. You can make these attention grabbers sticky so that even when someone scrolls down to read your posts, they still can see your offer.
In a nutshell: To build a huge email list, you first need to focus on providing value to your subscribers. No one subscribers simply because you are asking them to do, you have to give them strong reasons and put your email optin forms in most visible places to quickly build your email list.
What are your thoughts on list building? Do you have any more recommendations to build a huge email list? Please share your thoughts in the comments.